I manage operations at The Marketing Department (TMD), working across client delivery, paid media, SEO, and automating daily workflows and processes so my colleagues can focus more on the creative side.
Outside the day-to-day work, I make small apps, browser extensions, and tools for recurring needs. I keep some of them on GitHub, along with things I’ve learned while building.
TMD is my main current work. I manage operations and work across client delivery, SEO, team coordination, and reporting. I spend time on the brief, the people responsible for each part, and the follow-through that gets a project finished.
I work across research and implementation. A search project can involve inspecting the site, planning content, working through technical changes, and returning to the data after publication. My copywriting background also shapes how I read a page.
I’ve worked on cross-source operating briefs and task reconciliation workflows. I separate decisions and blockers from routine activity, keep track of missing sources, and read the final records back before treating a run as complete.
My commerce work brings catalog updates, English and Arabic content, search requirements, and storefront checks together. I pay attention to what changes across languages and verify the visible page after an update.
Small apps and tools I share on GitHub.
A local text expander for typed shortcuts, reusable text, and formatted dates, including Arabic shortcuts.
Offline Qur’an reminders with a local archive, favorites, notes, and shareable verse images.
A quieter reading theme for X, with a Midnight palette, font choices, and layout controls.
A dated archive of weekly open-source notes and repository collections.
Open the magazineSkills I share for working with AI agents, including a way to turn a repeated frustration into a lasting guardrail.
How I keep what I learn while working with AI.
My background includes co-founding Reachous, operations management at Brandology, and heading copywriting teams. I’ve spent much of that time close to the people and details behind a finished project.
I’ve worked across teams, client projects, and the details of getting something finished. Those experiences shape the tools I build and the questions I ask.